This blog post contains the developmetn of our artist for details used for our promotion package and the details of our casting choices and cast, written by me (Timothy)
Artist’s name:
We wanted our artist to come from an Asian background, so we needed a name that matched her background. We talked about some appropriate Asian girl names because how an artist's name looks is important for their branding on album covers and song titles. But since we also wanted to appeal to English-speaking audiences, we didn't want the name to be too focused on her cultural background. We initially came up with ideas that apply to the "first name - surname" format, which is common in pop music. We also tried shorter versions of these names and played with capitalizations, as these are often used as stage names for female artists in this genre. Here are a few names we came up with during our discussion:
- Kiara Bel
- KIARA
- Isabel Tan
- Isabel Kim
- Isabelle
- BELLE
- Jasmine Wang
- JMIN
- 伊莎贝尔
Cast Options:
Prior to creating a cast list, we made sure the shortlist applies to the characteristics of the role we want them to play.
Artist (Lead Female):
(Fun, Outgoing, and Humble)
- Jasmine May Riadi
- Eugene Evelina Nugroho
- Elvina Laurencia Ryanto
Artist's Female Friends:
(Female, Friendly, Fun)
- Elvina Laurencia Ryanto
- Chelsea Graciella Liem
- Eugene Evelina Nugroho
- Jasmine May Riadi
- Keyla Lisgianto Josono
- Nayana Sumaniaka
- Giann Fico Suwangsa
- Leaticia Adidharma Lee
Artist’s Ex Boyfriend (Male Lead):
- Han Hyun Woo
- Nicholas Gerwin Mawardji
- Gede Danny Putra Budiada
Screen Tests:
Conducting these screen tests allowed us to finalize the cast after considering their different skills in acting, personalities, and accessibility. The final cast includes:
Artist (Lead Female):
- Jasmine May Riadi
Artists Girl Friends:
- Elvina Laurencia Ryanto
- Chelsea Graciella Liem
- Eugene Evelina Nugroho
- Keyla Lisgianto Josono
- Leaticia Adidharma Lee
Artist’s Ex Boyfriend (Male Lead):
- Han Hyun Woo
Reflection:
After choosing our cast, I recognize the need to actively promote diversity and inclusion in casting decisions. By consciously seeking a variety of talents and perspectives. Finalizing the cast helped us ensure the quality of our portrayal of our certain representations. Furthermore, we need the final cast to have good chemistry with each other, which is why we chose a cast that has known each other for a long time. Choosing a cast with good chemistry will make it easier for us to make our music video seem more natural and lively. Conducting screentests also helped us in being more confident in our final choice, choosing someone that knows how to perform in front of a camera with confidence, was something that I didn't really consider prior to this, it will be far more beneficial to choose someone that knows how to perform rather than choosing someone who just looks the part.
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